COLUMBUS, Ohio (News/Talk 1480 WHBC) – Research indicates the “Denial Ohio” advertising campaign undertaken by the Ohio Opioid Education Alliance has been successful.

25% of respondents to a survey recall the campaign, with 57% of them saying they took the time to discuss opioids with their kids, as the ads requested.

A research firm telephoned a thousand Ohioans with at least one child in the house for the survey.